Paper Planes

As the fashion brainchild of Roc Nation with an aim to fuse music with street fashion, Paper Planes has been an iconic streetwear label since its founding in 2008. Paper Planes believes that streetwear fashion shouldn't be inspired by magazines and industry trends, but instead by real culture and authentic street style. This ideology manifests itself in the label's apparel, elevating everyday lifestyle wardrobes into powerful symbols that promote open-mindedness and authenticity.